About -lead
HISTORY
PARC has been a national education and training centre since 2003, a recognized regional centre since 2009, and since 2013 it is a PTEC (PTEC- Partnership Training and Education Centre), approved by NAC in June 2013. From January 2025, PARC holds NATO’s unconditional institutional accreditation, reaffirming its trusted competence and high standards in delivering military public affairs education and training. PARC is the only PTEC in the Republic of North Macedonia, and what’s even more important, from today’s 35 PTEC centers around the world, PARC is the only one which is exclusively specialized in Public Affairs (PA). PARC’s progress and importance is evident and it is continuously growing.
About - mission
MISSION
PARC is dedicated to training national and international (NATO’s and Partner’s) Public Affairs (PA) personnel from armed forces, ministries of defense, and other state institutions. We aim to develop their communication skills and provide them with essential expertise in Public Affairs. Our goal is to prepare them for effectively managing media relations in peacetime, crises, and operational deployments.
In an era of increasing security challenges, Public Affairs play a crucial role. Building capacity in Public Affairs enhances resilience and addresses vulnerabilities posed by hybrid threats like disinformation and propaganda. Effective Public Affairs are essential for successful military operations and broader peace and security efforts.
PARC serves not only the Western Balkans and Southeast Europe but also NATO and partners worldwide. It is a hub where both allies and partners can build and enhance their Public Affairs capabilities to support their overall efforts towards peace and security.
About - lead 2
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From a barely known and profiled centre, PARC today has grown into a highly visible, renowned and unique centre. PARC is the PA hub In Europe, where NATO and partner (PfP, MD, ICI) countries and partners across the globe can meet, communicate, learn, network and succeed. From only 3 participating countries at the beginning, until today PARC has trained over 2500 personnel from 45 countries from across the world. And the number of interested countries and the demand for PARC’s courses keep growing!
About why 1
WHY PARC?
In times of rising complexity of security challenges Public Affairs are rapidly gaining importance. PARC is in full alignment with NATO’s priorities as agreed at the NATO Summit in Warsaw, further developed during the NATO Foreign Ministerial meeting in December 2016, where building resilience in the Western Balkans was identified as a way for projecting stability beyond NATO’s borders. Capacity Building in Public Affairs is instrumental for enhancing resilience and addressing vulnerabilities related to hybrid security threats such as disinformation and propaganda. Public Affairs today are not only a profession but key to success. Well trained, skilled and experienced PA personnel are more needed than ever and remain to be in short supply even inside NATO.
Public Affairs are a critical enabler for joint military operations, but also for a much wider spectrum of activities aimed at peace and security. This is where PARC falls into place, not only for our Region, but also for NATO and for all our partners across the globe. PARC is the place where both Allies and partners can build and enhance their capacities in Public Affairs.
Emerging security threats and their rising complexity demonstrate the urgent need for capacity building in Public Affairs of a much wider audience - both military and civilian personnel working on security-related issues in a wider range of state institutions and governmental agencies (i.e. Defence and Armed Forces, Interior, Foreign Affairs, President, Prime Minister, Parliament, Crisis Management, Search and Rescue).
About why 4
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The need for capacity Building in Public Affairs expands well beyond the operational level itself and underpins Allies and Partners’ overall efforts aimed at peace and security. Training at PARC helps address this critical NATO need.
